A Fitness Movement Arrives in Coastal Andhra

The vibrant coastal city of Visakhapatnam is preparing to welcome an exciting wave of health awareness, energy, and community participation. The nationally recognised Jago India Jago Fitness Campaign, led by Soumen’s Workout—India’s largest medically backed fitness and slimming centre— is set to arrive in Visakhapatnam, making it the 24th city to join this growing nationwide fitness movement.

Scheduled from 26th, 27th, 28th, 29th & 30th March, the campaign will transform the city into a lively platform for active living, inspiring people to prioritise their health and embrace fitness as part of their everyday lifestyle.

What started as a simple awareness initiative has now evolved into one of India’s most powerful grassroots wellness movements—motivating lakhs of people across the country to move more, live healthier, and take control of their well-being.

Redefining Fitness: Beyond Gyms and Memberships

The Jago India Jago Fitness Campaign is built on a simple yet powerful idea—fitness should be accessible to everyone.

During the campaign week, several public parks and open spaces across Visakhapatnam will come alive with energetic workout sessions. Morning walkers, students, professionals, families, and senior citizens will come together to participate, showing that fitness is not restricted by age, experience, or background.

The campaign delivers one clear message:

Fitness belongs to everyone.

Major Fitness Locations Across Visakhapatnam

Participants will be able to experience the campaign at some of the city’s most popular parks and outdoor spaces, including:

• Kailasagiri Hill Park

• Tenneti Park

• VUDA Park (Taraka Rama Park)

• RK Beach Promenade

• VMRDA City Central Park

These locations will transform into dynamic wellness hubs, welcoming beginners and fitness enthusiasts alike in a motivating and inclusive atmosphere.

A Mission Focused on Health Awareness

At the heart of the Jago India Jago Fitness Movement lies a powerful mission—to tackle the growing health challenges caused by modern lifestyles, including obesity, inactivity, and unhealthy daily habits.

In an age dominated by screen time and sedentary routines, the campaign acts as a timely reminder that fitness should be a daily commitment rather than a temporary goal.

Through simple activities and consistent guidance, the initiative encourages people to adopt small lifestyle changes that lead to long-term health and wellness benefits.

A Nationwide Fitness Awakening

Before reaching Visakhapatnam, the campaign has already energised communities across 23 Indian cities, including Kolkata, Delhi, Jaipur, Mumbai, Hyderabad, Bengaluru, Chennai, Jamshedpur, Guwahati, Goa, Bhubaneswar, Ahmedabad, Amritsar, Agartala, Pune, Patna, Nagpur, Coimbatore, Lucknow, Chandigarh, Surat, Vadodara, and Thiruvananthapuram.

Across these cities, people from all walks of life—children, homemakers, professionals, and senior citizens—have united to build a culture of fitness, positivity, and healthy living.

More Than Fitness: A Holistic Wellness Experience

The campaign goes far beyond physical exercise. Participants also gain practical insights on:

• Maintaining healthy and balanced eating habits

• Practicing simple daily workout routines

• Managing weight and lifestyle sustainably

Each participant will also receive the Jago India Jago campaign T-shirt, symbolising their commitment to living a healthier life and inspiring others in their community.

Visakhapatnam, It’s Time to Move

From 26th to 30th March, Visakhapatnam becomes the next stage in India’s growing fitness revolution.

Whether you are beginning your fitness journey, returning after a break, or already living an active lifestyle, this campaign welcomes everyone.

Let parks become spaces of energy.
Let consistency replace excuses.
Let fitness become a shared responsibility.

Visakhapatnam, are you ready to wake up, rise, and move?

Join the Jago India Jago Fitness Campaign and become part of a nationwide movement working towards a healthier and stronger India—for today and future generations.