A Fitness Movement Reaches Kerala’s Capital

Kerala’s capital is preparing to welcome a powerful wave of health awareness, energy, and community participation. The nationally recognised Jago India Jago Fitness Campaign, led by Soumen’s Workout—India’s largest medically backed fitness and slimming centre—is set to arrive in Thiruvananthapuram, making it the 23rd city to join this growing fitness movement.

Scheduled from 24th February to 2nd March, the campaign will transform the city into a vibrant platform for active living, inspiring citizens to prioritise health and embrace fitness as a way of life.

What began as a simple fitness awareness initiative has now evolved into one of India’s most impactful grassroots wellness movements—motivating lakhs of people across the country to move more, live better, and take charge of their well-being.

Redefining Fitness: Beyond Gyms and Memberships

The Jago India Jago Fitness Campaign is founded on a clear belief—fitness should be simple, inclusive, and accessible to everyone.

Throughout the campaign week, open spaces across Thiruvananthapuram will come alive with energetic fitness sessions. Morning walkers, students, working professionals, families, and senior citizens will all participate together, proving that fitness is not limited by age, experience, or background.

The campaign sends a strong and simple message:
Fitness belongs to everyone.

Major Fitness Locations Across Thiruvananthapuram

Participants can experience the campaign at several of the city’s most popular public spaces, including:

• Museum Grounds

• Kanakakkunnu Palace Grounds

• Putharikandam Maidan

• Poojappura Park

• Central Stadium

• University Stadium

• Chandrasekharan Nair Stadium

These locations will turn into lively wellness hubs, welcoming beginners and fitness enthusiasts alike in an encouraging and inclusive environment.

A Mission Focused on Health Awareness

At its core, the Jago India Jago Fitness Movement is driven by a strong purpose—to address rising lifestyle-related health concerns such as obesity, physical inactivity, and unhealthy daily habits.

In today’s fast-paced world dominated by screen time and sedentary routines, this initiative serves as a timely reminder that fitness should be a daily practice, not a short-term goal. The campaign encourages individuals to make small, consistent changes that lead to long-term health benefits.

A Nationwide Fitness Awakening

Before arriving in Thiruvananthapuram, the campaign has successfully energised communities across 22 Indian cities, including Kolkata, Delhi, Jaipur, Mumbai, Hyderabad, Bengaluru, Chennai, Jamshedpur, Guwahati, Goa, Bhubaneswar, Ahmedabad, Amritsar, Agartala, Pune, Patna, Nagpur, Coimbatore, Lucknow, Chandigarh, Surat, and Vadodara.

Across these cities, people from all walks of life—children, homemakers, professionals, and senior citizens—have come together to build a shared culture of fitness, positivity, and consistency.

More Than Fitness: A Holistic Wellness Experience

The campaign goes beyond physical activity, offering participants practical knowledge and guidance on:

• Healthy and balanced eating habits

• Simple daily workout routines

• Sustainable weight and lifestyle management

Each participant also receives the Jago India Jago T-shirt, symbolising a personal commitment to health and a pledge to inspire others within their community.

Thiruvananthapuram, It’s Time to Move

From 24th February to 2nd March, Thiruvananthapuram takes centre stage in India’s growing fitness revolution.

Whether you are starting your fitness journey, returning after a break, or already living an active lifestyle, this campaign welcomes everyone with open arms.

Let parks become spaces of energy.
Let consistency replace excuses.
Let fitness become a shared responsibility.

Thiruvananthapuram, are you ready to wake up, rise, and move?
Join the Jago India Jago Fitness Campaign and be part of a nationwide movement working towards a healthier India—today and for generations to come.